Shared Marketing Design: The Wine List iPad app

Shared Marketing has partnered with local restaurateurs David Flom and Matt Moore to produce a unique iPad application for use at their Chicago Cut Steakhouse. The restaurant and the app, called ‘The Wine List’ launched in September. The Wine List is at the leading edge of interactive-restaurant technology. Customers can browse and order from the 600+ deep wine list in variety of ways- from an interactive map, through recommendations hand picked by the proprietor,  or by more traditional web-based navigation.

(Find out more about the iPad Wine App).

Each wine has its own dedicated page featuring product information from labels to soil composition or Wine Spectator scores, as well as a Google map satellite view and clickable photos of the vineyard, so customers can truly understand where their wine came from and what the grapes surroundings are.

The venture is somewhat unique for Shared Marketing, in that SMS does not traditionally work within the food industry. That may be changing, as the application has generated a host of other secondary possibilities.
Full Point Of Sale integration, a CRM database for loyal customers and their personal wine preferences will appear in upcoming iterations of The Wine List.

To learn how you can use the application in your restaurant or retail business, send us an email and we’ll contact you with more information.